DIGITAL MEDIA, FILMS, THEATRES

Digital media refers to media that uses electronic devices for distribution. This form of media can be created, viewed, modified and distributed via electronic devices. With the advent of modern technology, the influence of digital media on our lives has gone up. It changes the way we educate, entertain, publish and interact with one another on a daily basis. And, as a result of this influence, digital media pushes the business world out of the industrial age and into the information age. Business plans are being adjusted to fit a digital strategy. We’re no longer writing things with pens on paper, but instead communicating through digital devices.Films are cultural artefacts created by specific cultures. They reflect those cultures, and, in turn, affect them. Film is considered to be an important art form, a source of popular entertainment, and a powerful medium for educating—or indoctrinating—citizens. The visual basis of film gives it a universal power of communication. Some films have become popular worldwide attractions through the use of dubbing or subtitles to translate the dialog into other languages.Animation is a technique in which each frame of a film is produced individually, whether generated as a computer graphic, or by photographing a drawn image, or by repeatedly making small changes to a model unit and then photographing the result with a special animation camera. When the frames are strung together and the resulting film is viewed at a speed of 16 or more frames per second, there is an illusion of continuous movement. Several independent animation producers have gone on to enter the professional animation industry.The film industry or motion picture industry comprises the technological and commercial institutions of filmmaking, i.e., film production companies, film studios, cinematography, animation, film production, screenwriting, pre-production, post production, film festivals, distribution and actors, film directors and other film crew personnel. Though the expense involved in making films almost immediately led film production to concentrate under the auspices of standing production companies, advances in affordable filmmaking equipment, as well as an expansion of opportunities to acquire investment capital from outside the film industry itself, have allowed independent film production to evolve.In 2019, the global box office was worth more than $40 billion. When including box office and home entertainment revenue, the global film industry was worth $136 billion in 2018. Hollywood is the world's oldest national film industry. However, in 2020, China became the largest box office territory, overtaking North America in gross total. The transition, long anticipated by analysts, was accelerated by the COVID-19 pandemic and China's successful containment approach compared to that of the United States, the predominant country in the North American market. Indian cinema is the largest national film industry in terms of the number of films produced, with 1,813 feature films produced annually as of 2018. As of 2011, the national film industries with the highest annual ticket sales worldwide were Indian cinema with 3.5 billion tickets sold, followed by Hollywood with 2.6 billion tickets sold. The top 10 media and entertainment companies are The Walt Disney Company, 21st Century Fox, Direct Group Holdings (DIRECTV), Time Warner Inc., NBC Universal, National Amusements Inc., CBS Corporation, Viacom Inc., News Corporation, and TEGNA Inc. The U.S. media and entertainment industry contributes more than $632 billion to the economy and represents a third of the global industry.,The Indian Media and Entertainment (M&E) industry is a sunrise sector for the economy and is making significant strides.Theatre is a collaborative form of performing art that uses live performers, usually actors or actresses, to present the experience of a real or imagined event before a live audience in a specific place, often a stage. The performers may communicate this experience to the audience through combinations of gesture, speech, song, music, and dance. Elements of art, such as painted scenery and stagecraft such as lighting are used to enhance the physicality, presence and immediacy of the experience. Modern Western theatre comes, in large measure, from the theatre of ancient Greece, from which it borrows technical terminology, classification into genres, and many of its themes, stock characters, and plot elements. Modern theatre includes performances of plays and musical theatre. The art forms of ballet and opera are also theatre and use many conventions such as acting, costumes and staging. They were influential to the development of musical theatre.Sources- Various, Britannica, Wikipedia..

DIGITAL MEDIA, FILMS, THEATRES

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